The Malbec Academy in Cahors
The International Malbec Days are starting on Thursday May 20 by a festive evening. But since Monday May 17, the students of the Wine Master of the Burgundy Business School are hard at work in Cahors. Every morning, until Thursday included, they listen to lecture on international marketing and positioning of the Cahors wines. In the afternoon, they visit two estates - each different in style and strategy: family estates run by several genertaions, “negoce” properties such as Rigal or Vigouroux, estates recently bought by people coming from an other region and enthralled by Cahors and its terroir.
The students also share the life of a family in the Cahors vineyards. THis total immersion in the life of the Cahors wine world make then the best advocates of Cahors Malbecs once they graduated and started their professional life in France or abroad.
Welcome to them in Cahors!