The three-star chef Joel Robuchon answered the requests of his customers by opening a wine cellar near his famous Atelier. Located 3 rue Paul-Louis Courier, on the other side of the boulevard Saint-Germain, the new store seems to fit perfectly the Black Wine of Malbec by its decoration: black and red walls with a slate-grey ground.

The vineyards of the Château du Cèdre lie on the Bru hillsides situated on the commune of Vire-sur-Lot. The vines are cultivated on the best wine-growing soils of Cahors: the clay-limestone terrain is very stony, and the vines need to sink their roots deep down into the red, sandy, iron-rich soil. Under the direction of the Verhaeghe brothers, the Château du Cèdre makes powerful and deeply colored wines, like the great ‘black' wines of former days.